by Cindy Dashnaw | Jan 30, 2017 | Event, Freelance Austin Blog, Marketing & Self Promotion, Meeting Recaps
Should freelancers use video to market their businesses? The answer, says photographer and videographer Matthew Lemke, is an unequivocal yes. “Video is a very powerful storytelling medium because it uses more than one modality: sight, sound, text … the more we use,...
by Women Communicators of Austin | Dec 13, 2016 | Blog, Featured Home, Guest Posts
Written by Matt Lemke. “Video killed the radio star…” (Google it if you’re under 45!), but it also helps your business fulfill some critical functions. Let’s review some of them… 1. Overviews: this type of video provides an introduction...
by Women Communicators of Austin | Oct 31, 2016 | Blog, Featured Home
Written by Matthew Lemke. If you try to make your web video all things to all people, it will end up nothing to anybody. In other words, your video should have a fairly specific purpose or goal. Do you want people to take a certain action in the moment, like click a...
by Emily Fraser | Jun 17, 2014 | Featured Home, Luncheon
Tomorrow, we’ll hear from Adam Levy with LDRK MEDIA on the topic of online video marketing and how it relates to search engine optimization (SEO). Get to know our June speaker with this short Q&A. WCA: What is your role at LDRK MEDIA and how did you get...
by Women Communicators of Austin | May 8, 2012 | Freelance Austin
As a business owner, telling your story is a critical part of growing your business. How can you make the best use of video to engage your clients and prospects, boost website traffic and improve conversions? Rubén Cantú, an award-winning filmmaker and founder of CORE...
