Sarah Bloodworth: 2017 Jo Caldwell Meyer Scholarship Recipient

In Sarah Bloodworth‘s own words: When I was little I wanted to be a pirate, but that didn’t work out. Now I’m utilizing my curiosity to explore and learn by pursuing journalism at The University of Texas. I grew up in a small Texas town called Cedar Creek where I quickly learned that I enjoyed writing […]

Ala’a Ibrahim: 2017 Jo Caldwell Meyer Scholarship Recipient

Ala’a Ibrahim is studying multimedia journalism and business at the University of Texas at Austin. As a visual journalist, her experience revolves around video production, documentary film, and reporting. She is currently a multimedia intern at Austin’s NPR affiliate, KUT. Ibrahim is also president of UT Austin’s chapter of the National Association of Black Journalists. In […]

Ask a Mentor: Mentoring Resources

Compiled and edited by Julie Tereshchuk.               We flipped the tables this month, and asked our mentors to recommend some mentoring resources. Here are two suggestions from WCA mentor Jenny Magic. 1. First up, a handy, fun quiz that helps you identify the tasks you enjoy. A very useful […]

A Glimpse into Careers Over Coffee North

Written by Barbra A. Rodriguez. How to Be Efficient: A Roundtable Discussion About a dozen WCA ladies gathered in mid-January at Mimi’s Café for Careers Over Coffee North and an introspective look at how to be efficient and focused in their business lives this year. Spearheading the exchange was Dana Marruffo, VP of freelance programming, […]

Ask a Mentor: I Walked Without a Reference

Compiled and edited by Julie Tereshchuk. Dear Mentors, My boss and I had an ugly parting of the ways this week and, even though I’ve been in the job two years, I know she won’t give me a reference. How do I handle that on my resume: do I leave the company off my resume […]

Goals – Go Big or Go Home: Q&A WCA@Night Speaker Janet McCullar

Written by Noemi Ortiz. On January 18th, attendees of WCA@Night had the opportunity to hear speaker, lawyer, and goal-setter extraordinaire, Janet McCullar, discuss the creation of goals and how to achieve them. A self-proclaimed sailing enthusiast, Janet compares the act of goal setting to chartering one’s journey prior to setting sail. Considering the various elements out […]

Banner Brunch Award Nominations: the ‘2-Minute Pre-Nomination’

Written by the Banner Awards Selection Committee.  Would you like to nominate a high profile, truly deserving Austin communicator for a Banner Award, but you don’t know them well enough to complete the nomination application? Problem solved!   From now until January 25 WCA members may submit a 2-Minute Pre-Nomination! Along with your suggested nomination […]

Member Spotlight: Nickie Froiland

Edited by Sophia Lopez. Have you had the chance to meet Nickie? We are so excited to feature Nickie Froiland for our Member Spotlight this month. As we get closer to the New Year, we are all about change and vibrant energies. And Nickie perfectly embodies these qualities (her official title is “Director of New Opportunities”). […]

Ask a Mentor: The Dos and Don’ts of Being a Mentee

Compiled and edited by Julie Tereshchuk. Dear Mentors, I’ve been connected with a mentor through the WCA Mentor Program. Any tips on the dos and don’ts of mentee etiquette? As a first timer, I want to be sure I’m not only striking the right professional tone as a mentee but also preparing myself to contribute […]

4 Categories of Videos to Create for your Business

Written by Matt Lemke. “Video killed the radio star…” (Google it if you’re under 45!), but it also helps your business fulfill some critical functions. Let’s review some of them… 1. Overviews: this type of video provides an introduction and general description of your business. They often have interviews with principals of the company describing the […]