How Do I Keep My New Year Resolutions?

  December 2017 Got your own career conundrum you’d like advice on? Then sign up for the WCA peer mentoring program. It’s free to members! It’s all about peers who care helping their fellow WCA members.       How Do I Keep My New Year Resolutions? Compiled and edited by Julie Tereshchuk Dear Mentors, […]

Ask a Mentor: How Do I Turn My Passion Into a New Career?

Got your own career conundrum you’d like advice on?  Then sign up for the WCA peer mentoring program. It’s free to members! It’s all about peers who care helping their fellow WCA members. Compiled and edited by Julie Tereshchuk Dear Mentors, How do I establish myself in a new career that I’m passionate about, yet have no […]

WCA Member Spotlight: Renee Trudeau

Each month WCA Austin highlights a member making a difference in the communications industry in Austin, Texas. Long-time WCA member Renee Trudeau, coach/consultant, speaker/author and owner of Career Strategists and Renee Trudeau & Associates, met with us this month. WCA: What drove you to a career in coaching/consulting and your focus on women’s empowerment and […]

Managing Email for Work-Life Balance

We caught up with WCA member Maura Thomas, who is a TEDx speaker and published expert on attention management, productivity, and work-life balance. As we explore work-life balance this month, she shared an article she wrote, which originally appeared in the Harvard Business Review. Our dysfunctional relationship with work email has become so normal, I’m not […]

Ask a Mentor: How Do I Keep the Creative Juices Flowing?

Compiled and edited by Julie Tereshchuk Dear Mentors, I produce content for a company with a limited product line, and I’m running out of ideas. How do I keep the creative juices flowing? Yours, Feeling Flat — Dear Feeling Flat, I often dig up this Ultimate List of Blog Ideas by Digital Marketer to help me while […]

Career Decisions Don’t Have to Be Scary. Meet the Mentors at Get Smart!

By Taylor Covington The pumpkins are out, apple cider is flying off the shelves, and by some miracle, it’s actually a little chilly in the city of Austin. Halloween is just around the corner, and so begins the respected, if not messy, tradition of pumpkin carving. It’s one of my favorite memories of time spent […]

Get Smart Session Two: What Is UX? Why Is it So Important in Design?

By Zahra Adamjee Please welcome Brenda Meile, one of our talented speakers for Get Smart: Visually Speaking on October 27. This half-day professional development conference will explore what’s new in visual communications and provide attendees with tools to utilize effective imagery in every aspect of messaging. As a creative director and UX Strategist at Charity […]

Get Smart Session One: Create the Most Effective Video for Your Marketing Campaign

By Maria Rios Depending on where we reside in our industry as communications or marketing professionals, incorporating video as part of a strategic campaign can be daunting. Video production can be expensive and a hard sell for organizations with limited budgets. For those of us with limited experience with the medium, how can we be […]

5 Things You Will Learn at Get Smart 2017

Written by Taylor Covington With summer at an end, our thoughts begin to turn toward colder days, festive parties, and time spent with family. It’s also an excellent opportunity to reflect upon all that we’ve accomplished this year, and what we’d like to consider for the future. What do you want to hone within your […]

Get Smart Panel Q&A: An Inside look at “When Your Picture’s Worth a Thousand Words”

Written by Zahra Adamjee This year at Get Smart, industry leaders and some of the top visual communicators in Austin will come together to learn and share success stories. As we maneuver through a digital ecosystem, visual storytelling has become an essential part of both personal and organizational branding. For the panel, “When Your Picture’s […]