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In-house or outsourcing video: What’s the right option for your organization?

In-house or outsourcing video: What’s the right option for your organization?

by Danielle Urban | May 20, 2016 | Feature News, Featured Home

Written by Hanna De Hoyos. Many companies are now realizing the power of video to tell their story, and how it’s becoming a vital component of any digital marketing strategy. Video has become so much more accessible that many companies are opting to develop in-house...
Why Mobile Optimization Is Important – And How To Do It

Why Mobile Optimization Is Important – And How To Do It

by Zahra Adamjee | May 17, 2016 | Feature News, Featured Home

Walk into a coffee shop and observe your surroundings. In the rush of our busy lives, it has become the norm to check social media, visit web pages, and perform web searches, on-the-go, using either a smartphone or tablet. Most people have their phones handy at all...
Ask a Mentor: Resume & Interview Tips For Newbies and Not-So-Newbies

Ask a Mentor: Resume & Interview Tips For Newbies and Not-So-Newbies

by Danielle Urban | May 12, 2016 | Ask a Mentor, Feature News, Featured Home

Compiled and edited by Julie Tereshchuk. Got your own career conundrum you’d like advice on? Then sign up for the WCA mentor program. It’s free to members! [Editor’s note: this month we’ve got a two-fer, with similar questions from a student...
Q&A with May WCA@Lunch Speaker: Mica Mosbacher

Q&A with May WCA@Lunch Speaker: Mica Mosbacher

by Danielle Urban | May 10, 2016 | Feature News, Featured Home, Monthly Lunch

Written by Noemi Ortiz. Mica Mosbacher, Honorary Consul General of Iceland, philanthropist, journalist, author, and news commentator, will join WCA on May 18 to share stories about her life, steering us to understand that “God Can’t Steer a Parked Car: My self-made...
Did You Know? Resume Review Program

Did You Know? Resume Review Program

by Zahra Adamjee | May 4, 2016 | Feature News, Featured Home

Have you put off updating your résumé for too long? Don’t get distracted by the dozens of templates online. Get in-house advice with the help of Women Communicators of Austin’s Résumé Review Program. As a free service to all WCA members, our Résumé Review...
Member Spotlight: Joy Schoffler, Leverage PR

Member Spotlight: Joy Schoffler, Leverage PR

by Danielle Urban | May 3, 2016 | Feature News, Featured Home, Member Spotlight

Written by Cristina Salinas. Meet founder and principal of Leverage PR, Joy Schoffler. Joy was recently recognized as the 2016 winner in the Marketing, Advertising, and Public Relations category at the 18th annual Austin Under 40 Awards. Under Joy’s leadership, her...
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