by Women Communicators of Austin | Oct 31, 2016 | Blog, Featured Home
Written by Matthew Lemke. If you try to make your web video all things to all people, it will end up nothing to anybody. In other words, your video should have a fairly specific purpose or goal. Do you want people to take a certain action in the moment, like click a...
by Women Communicators of Austin | Oct 18, 2016 | Blog, Featured Home
Written by Sophia Lopez. Another successful Get Smart for the books! Thank you to everyone, including attendees and speakers, that made this much-anticipated half day conference such a success! The WCA Board of Directors would like to give a special shoutout to Janis...
by Women Communicators of Austin | Oct 14, 2016 | Blog, Feature News, Featured Home, Get Smart
Written by Sophia Lopez. Generationally Speaking: Crafting Messages that Resonate with your Target Audience In addition to the ever changing landscape of communications comes the challenge of engaging audiences that span several generations. In his Get Smart session,...
by Women Communicators of Austin | Oct 12, 2016 | Blog, Feature News, Featured Home, Get Smart
Written by Sophia Lopez. Cutting Through the Noise: Digital strategies for engaging audiences and measuring success Google Analytics, SEO, page clicks, views. There are now so many tools for measuring the reach of your message, it can get a little loud when looking...
by Women Communicators of Austin | Oct 7, 2016 | Blog, Feature News, Featured Home, Get Smart
Written by Katie McKee. Navigating Overload: Freelance Strategies for Creating Client Buzz When it comes to marketing and PR, it takes a brave — and smart — freelancer to compete with agency budgets and full-on staffs. Two local rock stars, Laura Beck...
by Women Communicators of Austin | Oct 5, 2016 | Blog, Feature News, Featured Home, Get Smart
Written by Katie McKee. Attention Management: the Path to a Productive Life of Choice It’s no secret that communicators are always on call, and with work, family, technology and news to keep up with, using our time wisely can be a challenge. To manage “information...
