by Women Communicators of Austin | Oct 15, 2017 | Blog, Feature News, Featured Home, Get Smart
By Maria Rios Depending on where we reside in our industry as communications or marketing professionals, incorporating video as part of a strategic campaign can be daunting. Video production can be expensive and a hard sell for organizations with limited budgets. For...
by Women Communicators of Austin | Oct 9, 2017 | Blog, Feature News, Featured Home, Get Smart
Written by Taylor Covington With summer at an end, our thoughts begin to turn toward colder days, festive parties, and time spent with family. It’s also an excellent opportunity to reflect upon all that we’ve accomplished this year, and what we’d like to consider for...
by Zahra Adamjee | Oct 8, 2017 | Blog, Feature News, Featured Home, Get Smart
This year at Get Smart, industry leaders and some of the top visual communicators in Austin will come together to learn and share success stories. As we maneuver through a digital ecosystem, visual storytelling has become an essential part of both personal and...
by Women Communicators of Austin | Oct 1, 2017 | Blog, Feature News, Featured Home, Get Smart
By Katie McKee In a world of emojis, icons and quick-use graphic design tools, do communicators really need words to convey a message and hook an audience? To answer that, we must ask someone who knows the biz inside and out – from graphic design and communication to...
by Women Communicators of Austin | Oct 14, 2016 | Blog, Feature News, Featured Home, Get Smart
Written by Sophia Lopez. Generationally Speaking: Crafting Messages that Resonate with your Target Audience In addition to the ever changing landscape of communications comes the challenge of engaging audiences that span several generations. In his Get Smart session,...
by Women Communicators of Austin | Oct 12, 2016 | Blog, Feature News, Featured Home, Get Smart
Written by Sophia Lopez. Cutting Through the Noise: Digital strategies for engaging audiences and measuring success Google Analytics, SEO, page clicks, views. There are now so many tools for measuring the reach of your message, it can get a little loud when looking...