H-E-B: Leading the Way in Crisis Communications

H-E-B: Leading the Way in Crisis Communications

by Dianne Campbell, a marketing and communications professional at the Texas Association for School Boards   Here in Central Texas, H-E-B continues to be a community leader during any disaster Texans face. So how does H-E-B work behind the scenes to provide the...
3 Communication Trends for 2021

3 Communication Trends for 2021

So, What Should We Focus On When Planning for 2021? 
Most of this year tested our patience as we worked from kitchen tables, home offices or our comfy couches. As communicators, we continued to tell our clients’ and organization’s stories and did our best to continue executing our integrated 2020 communications plans, pandemic be damned.