Facing Unemployment and Strategies to Beat It: For New College Grads

My name is Hope Capwell and I’m a Communications intern for Women Communicators of Austin. I’m a student at Sam Houston State University studying mass communication and beginning my budding career. At the start of my senior year, I had a difficult time finding employment—specifically an internship—in the Central Texas region.

I searched everywhere—Indeed, LinkedIn, and Handshake—to name a few. I used my networking skills on LinkedIn and, finally, I found a position with WCA that benefited me and my employer.

Like me, thousands of people are having trouble searching for a good job with great pay and benefits. Unemployment remains a critical issue affecting numerous individuals and families across Texas.

This case is influenced by a complex mix of economic, social, and structural factors. Certain industries have also experienced downturns or shifts due to technological advancements, outsourcing, or changes in consumer demand. Additionally, issues like discrimination, lack of transportation, childcare, and affordable housing can hinder workers from securing employment.

A mismatch of skills demanded by employers can lead to unemployment, as well. Rapid technological advancements often require workers to constantly update their skills, putting workers who don’t have the proper training or education at a disadvantage.

Addressing these issues requires a multifaceted approach. Education and skills training programs that match with current job market demands can significantly enhance job prospects. Government programs such as unemployment benefits, job placement services, and workforce development initiatives can offer support and guidance for employability. Recognizing that the job market is dynamic, and embracing adaptability and resilience can help individuals navigate career transitions and resolve setbacks.

Network, network, and network some more. It’s necessary to build a strong professional network through industry associations (like WCA), career fairs, and social media platforms like LinkedIn (that’s what I did) that can provide access to hidden job markets and potential employers. As part of your networking, you can ask for help in crafting an organized resume and gaining interview skills to prepare for future job application processes. WCA actually has programs to help with this.

Gain experience! This is so important, especially for entry-level workers like me who are wondering where to start in the corporate environment. Remain open to job opportunities across various sectors and consider entry-level positions or internships that can provide valuable experience and increase employability. Experience is key to setting a foundation in your career.

Unemployment in Texas is individually and systemically influenced by a range of factors and proactive measures that can alleviate its impact. By focusing on skills development, networking, and utilizing available resources, workers can increase their employability and contribute to a growing economy.

WCA member benefits include a number of options to help you no matter where you are in your career journey.