by Cindy Dashnaw | Jan 30, 2017 | Event, Freelance Austin Blog, Marketing & Self Promotion, Meeting Recaps
Should freelancers use video to market their businesses? The answer, says photographer and videographer Matthew Lemke, is an unequivocal yes. “Video is a very powerful storytelling medium because it uses more than one modality: sight, sound, text … the more we use,...
by LuAnn Glowacz | Aug 4, 2016 | Event, Freelance Austin Blog, Freelance Tips, Marketing & Self Promotion, Meeting Recaps
“Is this prospect qualified to work with me? Am I qualified to work with them?” These are just two of the questions Nick Weynand prompted freelancers to ask themselves at our July Freelance Austin meeting. Weynand, who is the founder, president and strategy director...
by Kristen Hicks | Jul 1, 2016 | Freelance Austin Blog, Freelance Tips, Marketing & Self Promotion
The word “freelance” is largely defined by what it’s not. A person who does freelance work doesn’t commit to one company or organization full time in exchange for a salary and benefits. Instead, freelancers work with a hodgepodge of different clients, providing...
by Clarisa Ramirez | Mar 25, 2016 | Freelance Austin Blog, Freelance Tips, Marketing & Self Promotion
I wouldn’t call myself a “networking expert” and I would never pretend to sell myself to someone as a person who “connects” people. However, a lot of people have told me that I know a lot of people, I’m good at bringing people together and I’ve managed to create a...
by Mary Anne Connolly | Jul 3, 2015 | Freelance Austin Blog, Marketing & Self Promotion, Meeting Recaps
Freelance Austin’s June 10th meeting featuring Andrea Michnik (andreagenevieve.com, ) at Tech Ranch was an informative and interactive exploration into the ever-changing world of social media via her helpful “Savvy Social Media Guide.” Specifically, she covered how...
by Kristen Hicks | Jun 11, 2015 | Freelance Austin Blog, Freelance Tips, Marketing & Self Promotion
If you work in marketing, you’ve likely worked with clients that use editorial calendars. The benefit of having an organized system for tracking the progress of content creation seems obvious enough when you’re an agency or business with multiple people working to...
