by Kara Myers | Feb 10, 2024 | Webinars
Comms Squad Webinars Episode Three Public relations (PR) is the backbone for nonprofits for amplifying their impact, garnering support, and enhancing their reach. The Public Relations Society of America describes PR as “the strategic communication process...
by Kara Myers | Feb 1, 2024 | Webinars
In the nonprofit world, branding often takes a back seat to serving the mission. However, branding is as important to nonprofits as it is to consumer-oriented companies. Your organization’s brand acts as a guide for how you communicate with donors, volunteers, media, and other organizations.
by Kara Myers | Oct 13, 2022 | Webinars
Our first episode features Jessica Scanlon, founder of Hot Dog Marketing, an award-winning Round Rock-based firm that the Austin Business Journal ranks as a top woman- and minority-owned business.
by Kara Myers | Jun 30, 2020 | Freelance Austin Blog, Meeting Recaps
What if you could make more money doing the same work you do now, but with a couple of simple tweaks? That’s exactly what Karen Baker, a business coach with 25 years of experience under her belt, recommended during our June virtual meeting when she led a roundtable...
by Kara Myers | Mar 12, 2019 | Event, Freelance Tips, Marketing & Self Promotion
It’s no secret that the internet has transformed the media world. Traditional media channels like print newspapers and magazines have been forced to consolidate or fold as subscriptions and readership continue to dwindle. This presents a challenge to most freelancers...
by Kara Myers | Dec 7, 2018 | Event, Freelance Austin Blog, Freelance Tips, Meeting Recaps
At our November meeting, KUT’s Jennifer Stayton led a lively discussion with panelists, John Egan and Dana Marruffo, about marketing a freelance business. Egan is a freelance content marketer and writer and former editor of the Austin Business Journal. Marruffo is the...